SEA Company will provide pre-opening PR support for the new luxury hotel RODINA Grand Hotel & SPA Irkutsk

On May 1, 2024, the Russian operator «Hotel Management» selected SEA Company to pre-opening PR-support the of a new luxury hotel RODINA Grand Hotel & SPA Irkutsk 5*, located in the center of Irkutsk - heart of Russia.

Within the "Pre-opening PR support" package, the SEA Company team will work for three months on creating the hotel's press base, media planning and advertising, conducting a federal PR campaign, organizing press tours and all related communication with the media and opinion leaders.

RODINA Grand Hotel & SPA Irkutsk 5* is a premium hotel located in the heart of Irkutsk on the Angara embankment, in the revived historical building of the Kurbatov and Rusanov Baths with unique architecture of the early 20th century. The club format concept offers an exceptional level of comfort with the legendary service philosophy of the RODINA brand. The hotel's infrastructure is represented by 104 designer rooms of various categories, decorated in 5 styles at once, an author's cuisine restaurant, a city coffee shop, a 24-hour chamber lobby bar, a conference room and 2 meeting rooms, an authentic Grand SPA with a 25-meter swimming pool and a complex of baths, as well as underground parking and a tour desk.