REPRESENTATION AT INDUSTRY EXHIBITIONS AND WORKSHOPS
Industry exhibitions, workshops and road shows are a great tool for quickly getting to know new B2B partners relevant to your business. An assessment of the effectiveness of participation can be done in 3−4 months, when you can see the statistics of the number of new contracts signed after meeting partners, as well as how many of them have already brought new business. If the costs of your participation are fully compensated by the new business, the participation was successful.
To achieve high conversion rates from participation, it is necessary to conduct thorough preparation: study the specifics of the event, the target audience, prepare marketing materials, analyze appointments or select companies that are relevant to you from a large list, find and invite new partners to the meeting, correctly schedule meetings, do not forget to remind partners about them and much more. Companies that understand the importance of this, but do not have sufficient resources, time or market knowledge, choose the "Representation at industry exhibitions and workshops" service.
AVAILABLE FORMATS
PRO-ACTIVE
The format of pro-active participation in an exhibition, workshop or road show involves not just presence, but also a lot of preparatory work for inviting and scheduling meetings with relevant B2B partners.
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Prepare a brief analytics of the upcoming event to determine the target audience and strategy for effective participation.
Translate the necessary marketing materials into the native language of the target audience of the market where the event takes place (presentation, brief information, etc.). We can also help print them if shipping to the city of the event is extremely expensive.
Presents your product and services, acts as an interpreter if necessary and resolves all organizational issues that arose during the event.
Will provide a detailed report on the number of meetings held, preliminary agreements, the next necessary steps and a detailed list of contacts collected at the event with brief information about them.
In such cases, as part of the "Re-active" package, the SEA Company team will:
The organizers of some exhibitions, workshops and roadshows sometimes independently assign you, as a participant, business meetings with B2B partners. In this case, our main task is to be present at the event, as well as presenting your product and services to potential partners invited by the organizers. These can be the formats of "Quick business meetings", workshops with a clear schedule, or randomly generated meetings during the event.
RE-ACTIVE
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Prepare a brief analytics of the upcoming event to determine the target audience and strategy for effective participation.
Translate the necessary marketing materials into the native language of the target audience of the market where the event takes place (presentation, brief information, etc.). We can also help to print them if shipping to the city of the event is extremely expensive.
Schedule the maximum number of meetings with relevant B2B partners so that every minute spent at the event is spent effectively.
Organize at the event the division of the streams of pre-arranged meetings and new – passing-by participants.
If you are unable to come to the event in person, our team will be able to independently represent you at the event, and connect you to it via video call during important meetings.
Will provide a detailed report on the number of meetings held, preliminary agreements, the next necessary steps and a detailed list of contacts collected at the event with brief information about them.
As part of the "Pro-active" package, the SEA Company team will:
DON'T KNOW WHICH EVENT IS BETTER FOR YOU? SEND US A REQUEST FOR A FREE CONSULTATION!
*I give my consent to LLC «S.E.A. Company» to the processing of my personal information under the conditions set out in the Privacy Policy
*I give my consent to LLC «S.E.A. Company» to the processing of my personal information under the conditions set out in the Privacy Policy
FAQ – FREQUENTLY ASKED QUESTIONS
We can help you with events in all markets represented by SEA Company at the time of request. More information about our markets can be found on our offices page.
Yes. You do not have to come to the exhibition, workshop or road show yourself. This is the great advantage of the service from SEA Company. You not only save your time, because we will take care of all organizational work and implementation, but also travel expenses. Our manager will independently be able to hold meetings and provide a detailed report with the results. And during the most important meetings, we will be able to connect you via video link so that you can present your product yourself. We will be in touch with you daily and will always provide the current status of the project.
Of course, many specialists from the tourism sector know and speak English. However, some employees who will directly sell your services know foreign languages at a poor level. We recommend that you have a version of the presentation in the language of the country where the meeting is held, and if not, our company will be able to help you with translation and adaptation to the specifics of a particular market. This will be your big advantage.
Yes, our company provides a service for the translation and production of marketing materials and souvenirs. This is beneficial because you do not need to go through customs and pay for the shipping of materials. Everything will be ready and waiting for you at the event.
1. Our team personally participated in all the events indicated in the calendar. We know in detail not only how each of them organized, but also all the "pitfalls" and hidden opportunities. With us you are safe and will get an exclusively positive experience and the effect of participation.
2. We don't have account managers. Our employees are highly specialized specialists in the field of sales or PR. We believe that everyone should be a pro in their field, and not a jack of all trades.
3. At the time of the implementation of any of our services, we become part of your team, we accept your DNA. Our goal is to provide a service not for the sake of fulfilling KPIs, but for the sake of results. This is confirmed by many letters of recommendation from customers from different countries and segments.
*I give my consent to LLC «S.E.A. Company» to the processing of my personal information under the conditions set out in the Privacy Policy