Title of the project: Cigar and cognac master class aboard first-class Radisson Cruise yachts
Date for the implementation of the project: 28 September 2017
Provided services: Sponsorship, Event management, Design, Production
Description of the project:
Creating an exclusive concept we had the task to make sure that each of the guests could appreciate the exclusivity personally. For this purpose, Pernod Ricard Rousse as the partner of the evening created an exclusive cocktail «Otkrytie» made on the basis of legendary Ararat cognac.
The evening trip, for which the second deck of the Radisson Royal yacht was exclusively available only for the guests of the event, was accompanied by the master classes from Cuban torcedors. Each of the guests could not only twist the own cigars, but also taste it together with the exclusive 30-year-old Ararat cognac. The atmosphere of the evening was maintained by DJ and live sounds of saxophone.
The general partner of the event was bank «Otkrytie», the official alcohol partner of the event was Pernod Ricard Rouss, the official tea partner of the event was Newby Teas, and the official educational partner of the event was the British-Russian Academy.